In April: Thoughts about mental health, eÿeka joins Insites Consulting & cool B2B campaigns

swallows

Swallows (you’ll understand why…)

I am rocketing through the beautiful countryside of southern France – by train – as I start writing this monthly recap, reenergized by a couple of days in the sun! In this month of April I was very happy to see the news of eYeka’s (now dubbed “eÿeka”) acquisition by Insites Consulting being made public. It’s a great move for the crowdsourcing company whose creative community will now help Insites’ clients innovater better & faster. I also published a rather personal Medium post about balance in life. Continue reading →

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In March: Kit Kat in Japan, Google in India & Elsevier in California

kitkat

Photo by Spencer Lowell for The New York Times

This month has unfortunately been overshadowed by the passing our my former colleague John, fellow crowdsourcing researcher who worked on the theory of Crowd Capital, and with whom we have explored the geography of Crowd Capital. He was a funny, smart and inspiring individual; may he rest in peace… I’m also sharing a dozen of articles that I found worthwile reading, starting with this fabulous NYT piece about KitKat in Japan.

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From September to November: Design at Société Générale, Doing the UX & the Bullshit Gap

machine-a-clic-levee-de-fondsIt’s been 3 months since my latest monthly blog post… 👼 Here are 9 articles I found most interesting in that time: some articles about working on website user experience, others more generally about marketing, entrepreneurship or strategy.
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Steep learning curve: My first years as a manager

NB Equipe WiSEED Toulouse_1_small

Photo by Pauline de Courrèges (via WiSEED)

4 years ago, HBR wrote that “most people don’t want to be managers” ; and more recently I’ve read a number of articles about Millennials not wanting to become managers neither. Despite these studies and trend reports, I always saw a management position as a logical next step in my career, and I am happy to lead the marketing function (team and agencies) at WiSEED.

My first 2-and-a-half years as a manager haven’t always been easy, and part of it can be linked to still being a young professional. Here are some learnings that I am happy to share about managing people, sometimes older than you (even though that mustn’t always be taken into consideration), when you haven’t hit the 30y. mark. Many mistakes, many successes and a very steep learning curve.

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In August: SoftBank’s Vision Fund, Target’s Vision Connect App & Investors’ Crypto Awakening

target app

Milkos/iStock via FastCompany.com

Here are some very interesting summer reads I would like to spread the word about. A cool portrait of a Japanese star-investor, a fabulous co-creative tool used by the American supermarket chain Target, a rather sad article about deceived crypto investors and more. I still enjoy reading about tech, growth and the challenges brought along by success and growth. It’s so easy to look at companies and their policies in hindsight and/or from the outside, criticizing their choices and policies. But one ought to remember that people build companies, and that people are limited, biased, imperfect trying to make the most of themselves and the organizations they work for. Continue reading →

In May/June: Direct-to-Consumer Models, Agility At Scale & Teaching Alexa French

Warby Parker DTC article INC

Image via Inc.com

May & June have been busy months, and therefore I am combining my favorite reads of both months in this single blog post. Again, most articles discuss business strategy in web-driven environments (Warby Parker, Zalando…) but also some stories about user experience, culture or investing in the media.  Continue reading →

In January: @Kquesen Social Media Advice, @FManjoo About Facebook & @Snapchat’s Data

cookies broccoli NYTimes

Happy new year to all my readers! I wish you a joyfull, fulfilling, stimulating and healthy year 2018. A propos healthy… one of my favorite January reads is a NY Times article that compares Facebook’s news feed to food (cookies or broccoli). Farhad Manjoo writes that no food is toxic in itself – and no feed is either – what counts is how much of it we consume and how relevant is it to our lives. Other articles I found worthwhile sharing are Campbell Flakemore’s testimonial about stopping his pro cycling career – food is part of it – and an article about Snapchat’s user data… and corporate culture. Continue reading →