My Favorites of the last months: Beautiful videos about sport, two Netflix documentaries & more

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Do you see the running pastor? (image via The Atlantic)

It’s been a really long time since I haven’t published one of these “My Favorites of…” blog posts, right? Well, when starting a new position, you need to be 100% dedicated and settle in your job, which is what I have been doing since my last post here.

Yet if you follow me on Twitter, you’ve noticed that I have been actively reading and watching stuff anyway. Here’s a digest of what inspired me most since the beginning of July. Continue reading →

Back to #MarTech: I’m happy to join Ogury

ogury bicycle illustration

Image via @weareOgury

Self-awareness is key to happiness. I think a lot – maybe too much – about work, life, health, attitude and balance. But if there is one thing that I have the luck to be satisfied with, it’s my job! I love working in marketing & communications and am incredibly thankful to go to work happy every single day.

But to sustain this positive state-of-mind and to remain challenged, you sometimes need to move out of your comfort zones, think 2 or 3 steps ahead and not self-satisfy with what you have (am I overthinking again?). This is what I had in mind when having the opportunity to join Ogury, a globally operating tech firm that is creating a whole new category in marketing.

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In June: Eating less meat, the Creepiness–Convenience Tradeoff & “…it’s always been cats.”

shopping illustration

Image via The New York Times

It has been boiling hot here in France this week, with temperatures above 40°C in many places across the country. It’s difficult to argue that these extreme temperatures are unrelated to climate change, which in turn is caused by much of our human activity… including what we eat.

In my favorites reads of the month, you’ll find a great, interactive, well-illustrated, data-rich NYT article about food and climate change… as well as a number of usual suspects about marketing, technology and the likes. Enjoy the read, and stay tuned in the next days.

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In April: Thoughts about mental health, eÿeka joins Insites Consulting & cool B2B campaigns

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Swallows (you’ll understand why…)

I am rocketing through the beautiful countryside of southern France – by train – as I start writing this monthly recap, reenergized by a couple of days in the sun! In this month of April I was very happy to see the news of eYeka’s (now dubbed “eÿeka”) acquisition by Insites Consulting being made public. It’s a great move for the crowdsourcing company whose creative community will now help Insites’ clients innovater better & faster. I also published a rather personal Medium post about balance in life. Continue reading →

In March: Kit Kat in Japan, Google in India & Elsevier in California

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Photo by Spencer Lowell for The New York Times

This month has unfortunately been overshadowed by the passing our my former colleague John, fellow crowdsourcing researcher who worked on the theory of Crowd Capital, and with whom we have explored the geography of Crowd Capital. He was a funny, smart and inspiring individual; may he rest in peace… I’m also sharing a dozen of articles that I found worthwile reading, starting with this fabulous NYT piece about KitKat in Japan.

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From September to November: Design at Société Générale, Doing the UX & the Bullshit Gap

machine-a-clic-levee-de-fondsIt’s been 3 months since my latest monthly blog post… 👼 Here are 9 articles I found most interesting in that time: some articles about working on website user experience, others more generally about marketing, entrepreneurship or strategy.
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Steep learning curve: My first years as a manager

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Photo by Pauline de Courrèges (via WiSEED)

4 years ago, HBR wrote that “most people don’t want to be managers” ; and more recently I’ve read a number of articles about Millennials not wanting to become managers neither. Despite these studies and trend reports, I always saw a management position as a logical next step in my career, and I am happy to lead the marketing function (team and agencies) at WiSEED.

My first 2-and-a-half years as a manager haven’t always been easy, and part of it can be linked to still being a young professional. Here are some learnings that I am happy to share about managing people, sometimes older than you (even though that mustn’t always be taken into consideration), when you haven’t hit the 30y. mark. Many mistakes, many successes and a very steep learning curve.

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