What The European Commission’s Reports Say About The Future Of Crowdsourcing

business innovation observatory crowdsourcing

The European Commission has asked PwC to write a series of reports and case studies about innovative businesses and business models, which you can find on Business Innovation Observatory. Two of these reports (Crowdsourced Manufacturing and Customer Incentives and Involvement) – based on research conducted by PwC’s consultants and interviews with CEOs and founders of innovative companies like Shapeways, Quirky or eYeka – talk about the trend of crowdsourcing, outline this trend’s drivers and obstacles, and formulate policy recommendations pertaining its development. Both prove to be very insightful when it comes to the future of crowdsourcing. Continue reading →

My Book Review of @AneeshChopra’s “Innovative State”

Click to enlarge

Click to enlarge

Aneesh Chopra was the first Chief Technology Officer (CTO) of the Unites States government, and served in this position from 2009 to early 2012. Since then, he has run for the office of Governor in Virginia (but has not succeeded) and created Hunch Analytics, a company which crunches public and private data to “help executives and industry leaders in health care, education and energy to make smarter business decisions.” But this post is not about the latter, it’s about Chopra’s experience as the USA’s very first CTO, and his vision of how technology can improve governments.

I enjoyed reading Innovative State very much, not only because it mirrors some of the phenomena I study in academia, but also because it reminded me of Gilles Babinet‘s book about his experience as a digital champion in France (disclaimer: Gilles Babinet is co-founder and board member of eYeka, where I work part-time). While Babinet had a much more consultative role, Chopra was leading the action in the White House – which also shows how seriously digital technologies are taken in France (not a lot!) compared to the US. Anyway. His views on how new technologies can transform government, shared in Innovative State, are highly interesting. According to him, four priorities (open data, impatient convening, challenges & prizes and attracting talent) should drive the US’s agenda toward becoming “a 21st century government that elevates the role of everyday Americans.Continue reading →

My Favorite Readings in June: Tough Academic World, Corporate Tweeting & Wikipedia Across Cultures

The very first IKEA catalog. One of my favorite reads this month is about IKEA (image via ikea.com)

This month, many things caught my eye and attention. Here’s a selection of news, events and articles that I enjoyed this month. A couple of them deal with academia, again, including people who complain about the toughness of the job. Others relate to social media, the internet of objects, consumer creativity or American politics. Just browse through it and see what catches your eyes.

Also – self-promotion is your friend – make sure to read my latest blog post which I published on Medium. Medium is a sleek-looking new publishing platform, very easy to use, and highly aesthetic. Continue reading →

My Favorite Readings in April: Crowd Innovation, Some Research Findings & Strong Runners

Click on this photo to read another of my favorite reads of April

Click on this photo to read another of my favorite reads of April

Last month, I started sharing some links that I thought were particularly interesting. I hope you enjoyed the readings about crowds, the academic discussions and some of the videos. Today,  here are some articles and links I have enjoyed in April, or tweets I’d like to share again with you. Continue reading →

Call For Papers: 13th E-Marketing Research Conference (Sorbonne) in September 2014

The Amphithéâtre Oury (or "Amphi de Gestion") where the conference takes place

The Amphithéâtre Oury (or “Amphi de Gestion”) where the conference takes place

Would you like to come to the Sorbonne? Are you teaching and/or research topics related to web-marketing, digital marketing, internet consumption, consumer behavior, or other related topics? On September 12th 2014, the Interdisciplinary Management Research Lab (PRISM) of the University Paris 1 Panthéon Sorbonne (where I am PhD student) organizes a research conference with the support of the French Marketing Association (AFM) and ESSCA Ecole de Management. Here’s the call for papers. Continue reading →

Can’t The French Do Better Than That? #Creativity #Consumer #Innovation

Image via La Fabrique à A Innovation's newsletter (click to read)

Image via La Fabrique à A Innovation’s newsletter (click to read)

A couple of weeks ago, I published a post about French competitors of Quirky. I briefly presented 3 of them: Nov’In, MyKompany and La Fabrique à Innovations (The Innovation Factory, in French). Earlier this week I received their newsletter in which they announced that they were moving to bigger offices in Marseille (South-East), leaving Narbonne (South-West). I think this is great news and I’d like to congratulate them very sincerely; it’s a good step for this promising French start-up to develop and push consumer creativity in France. However, what bugged me in the newsletter is the presentation of products currently being developped. Continue reading →

Présentation sur le crowdsourcing et l’innovation collaborative chez @BELGroup

BEL Group Inspiring Lunch Crowdsourcing

Hier, grâce à la recommandation d’un ami doctorant, j’ai eu le plaisir de faire une présentation sur l’innovation collaborative et le crowdsourcing chez BEL Group (Leerdammer, La Vache Qui Rit, Kiri etc.). L’objectif était d’inspirer les équipes marketing à de façons de faire du marketing autrement, à leur présenter ce qu’il se passait à la marge des pratiques dominantes. Bien que le crowdsourcing devient de plus en plus mainstream, c’est encore une pratique peu connue. J’espère avoir apporté ma contribution au “Inspiring Lunch” organisé par BEL hier. Pour les curieux, voici (ci-dessous) une partie de ma présentation. Continue reading →