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Immigration, Religion, Sex… Some Of My Favorite @Intelligence2 Debates

24 August 2015
Image via robertleeming.com (click to read his interesting post about IQ²)

Image via robertleeming.com (click to read his interesting post about IQ²)

I love debate, even when I face stupid or irrational arguments. It’s stimulating your mind, makes you work on your self-discipline, entices you to find smart arguments, and encourages dialog which is healthy for any stable society. Recently I found out about Intelligence Squared, an organization that stages debates held in the traditional Oxford style around the world, and which broadcasts these debates on YouTube. I’ve watched dozens of them, from business to politics, sex or religion. Here are some of my favorite Intellgence² debates, as well as my positions to the motions that are being discussed in them. Read more…

“Open your Mouth. Show Attitude.” @AnjaReschke1’s Comment Against Hate Speech (in English)

6 August 2015

In a time where Europe sees increasing news coverage about migrants both inside (ex: Paris, Calais) and outside its borders (ex: Syria, Lybia), there is a worrying uptake of public hate speech on the internet and attacks on refugee shelters. Yesterday evening, in the German television news program Tagesschau, broadcast on the German public-service television network ARD, Anja Reschke made a 2-minute, important statement on German public TV: “Open Your Month, Show Attitude.” While anyone can have an opinion on the way – and the extent to which – countries should receive and help migrants, there a universal, important message in what she said. Here it is in English (links and bold passages added by myself). Read more…

My Favorites in July: Heineken’s Creative Ladder, Airbnb in Cuba & Pretending to be a Successful Startup

31 July 2015
Image via Short Film Corner Cannes

Image via Short Film Corner Cannes

Stay thirsty for creativity, “Creative Marketer of the Year” Heineken said at Cannes Lions this year, where Senior Global Brand Director Gianluca Di Tonda said the brand was “in the business of connecting emotions” while Global Marketing Executive Director Soren Hagh added that great creative work is often made by “people who take risks.” In this post, I share some links about the good & the ugly of creativity, about eYeka’s community members, about scaling a business in a country where there is little or no internet access. You’ll also find two links about failing crowd-based businesses – Quirky and Homejoy – and about pretending to be big when you’re not. Read more…

This Guy Travelled Around The World To Meet Creative Community Members

13 July 2015

Image via vimeo.com

Meet Matias Planas, a graphic designer and photographer from Argentina who also happens to be a member of the jovoto crowdsourcing platform. He just came back from a round-the-world trip where he met a lot of other creatives from the same community (I think this is awesome!). As Matias basically did in real life what I a have been doing for years for my PhD – which is to find out why creatives from across the world participate in crowdsourcing projects – I got in touch and asked him a couple of questions. Read more…

My Favorites in June: Apple World Gallery, Heineken Lock & Google Expeditions

30 June 2015

Image via Cannes Lions Archive (click to see video)In June, I would like to share more creativity and advertising, a bit less crowdsourcing and a lot less research-related stuff. And not only because it was Cannes Lions season. The image on the left shows an excerpt of Apple’s “World Gallery” video, which won the top prize in the Outdoor category, and which I share an article about in this post. I really like that a people-powered brand campaign won a Grand Prix at Cannes, it shows how advertising is taking user-generad content seriously. Other links relate to Facebook stalking, Russian humor, smart activation campaigns and… crowdsourcing. I couldn’t help it. Read more…

Vintage Packaging Of Our Favorite Brands & Products

25 June 2015

Museum of Brands Packaging and Advertising Cereal Boxes

A couple of weeks ago I visited the “Museum of Brands, Packaging and Advertising” in London. It’s not far away from Portobello Road and describes itself as “a treasure trove of retro design and memories” which instantly caught my attention as I am a fan of memorabilia! The museum, founded by a collector called Robert Opie, indeed gathers over 12,000 branded items from our ancestors’ daily lives, items that are collectively telling a story about us as a society, us as consumers, us as brand fans, us as citizen. The friendly people at the museum told us not to take photos, but I would like to share just some as a way to promote the place, as I enjoyed my visit a lot! Read more…

My Favorites In May: Airbnb’s Impact on Hotels, Facebook’s Branding & Italian Architects Fight Crowdsourcing

2 June 2015
Image via "Office of Ben Barry"

Image via “Office of Ben Barry”

Here are 10 tweets from the month of May, which I found worthwhile sharing again. Two of them are about architects and their attitude towards competition(s), one is about corporate branding and design (see the image on the left), others just share some nice advertising. I also enjoyed reading this AdAge article about Google’s battle against click fraud, which costs online advertisers its customers $6.3 billion a year, according to a study by White Ops and the ANA. It nicely reminds us that every internet service has a cost – in this case it’s combatting abuse – which impacts both the bottom line of the company and that of its users. Gaining trust in online environments is crucial, which is why Google went “public” with this article, a nice PR effort to position itself as an industry leader.

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